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(FREE!) NACM and FCIB Present Author Chat: ‘I’m Not Just the Money Police’: How to Rebrand Yourself from Collections Cop to Business Partner

Event

When:
Fri, June 27, 2025
Where:
Online, internet
Category:
Webinars

Description

with author David Pullan, Co-Founder of The Story Spotters


Purchase the book. Read the book. Join the conversation.
(Please remember the time zone differences if you are not on the East Coast).

We have a lineup of authors for you to meet. The complimentary members-only get-togethers are designed around a particular book on leadership. After reading the book, you will get to speak with author, ask questions, share comments and dive deep into the topic.


About the book:

The business-to-business credit management profession demands a diverse skill set and involvement with many facets of an organization from risk mitigation to cash flow forecasting. However, communicating the value and role of credit professionals can be challenging, particularly when you're engaging with individuals who are unfamiliar with the intricacies of this field. 

In this webinar, David Pullan will share some of the secrets from his book,The DNA of Engagement, co-authored with Sarah Jane McKechnie, to help you win hearts and minds, and reposition yourself from being perceived as ‘strictly credit and collections’ to a valued business partner. Additionally, the book reveals how you can protect your best ideas from the threat of extinction by giving them the strength to survive and thrive in an increasingly noisy and busy world. 

About the author:

David Pullan

David Pullan' bio photo

David Pullan is the co-founder of the UK-based communications consultancy The Story Spotters. Along with his partner, Sarah Jane McKechnie, he applies the science, art and craft of storytelling to the communications challenges that their clients face in industries such as professional and financial services, engineering, pharmaceutical, retail, hospitality, tech and the public sector.

Register here:

NACM themed registration button

General information:

Free for members!
11:00 am PT | 2:00 pm ET

Please remember time zone differences.
Instructions are sent to the registered email address.

Ask a Question:

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Webinar access:

Login instructions are sent to the registered attendee's email address in a calendar invitation at the time of registration.


Venue

Location:
Author Chat